Gingerful Product Lauch

Gingerful Product Lauch

OVERVIEW

As part of my internship at Copperworks, I contributed to a two-week 3D advertising campaign for a new product launch. The project was divided between two designers, with my focus on the reveal animation while my teammate developed the teaser visuals.


Starting from a brief requesting a simple product animation, we expanded the creative direction through multiple concept iterations. I led the reveal sequence from concept to final render, producing the modeling, animation, lighting, and rendering in Cinema 4D and Redshift.

As part of my internship at Copperworks, I contributed to a two-week 3D advertising campaign for a new product launch. The project was divided between two designers, with my focus on the reveal animation while my teammate developed the teaser visuals.


Starting from a brief requesting a simple product animation, we expanded the creative direction through multiple concept iterations.

I led the reveal sequence from concept to final render, producing the modeling, animation, lighting, and rendering in Cinema 4D and Redshift.

OVERVIEW

As part of my internship at Copperworks, I contributed to a two-week 3D advertising campaign for a new product launch. The project was divided between two designers, with my focus on the reveal animation while my teammate developed the teaser visuals.


Starting from a brief requesting a simple product animation, we expanded the creative direction through multiple concept iterations.

I led the reveal sequence from concept to final render, producing the modeling, animation, lighting, and rendering in Cinema 4D and Redshift.

Gingerful Product Lauch

YEAR

2025

2025

ROLE

Motion & Graphic Designer

3D Motion Designer

SERVICES

Branding

Modelling

3D Motion

Modelling

3D Motion

Modelling

3D Motion

About the project

About the project

About the project

The goal of this project was to create a visually engaging 3D reveal animation that would introduce a new product in a clear, premium, and memorable way. The animation needed to highlight the key ingredients from the label while presenting the product as both desirable and innovative.


Beyond fulfilling the initial brief of a simple floating product animation, our aim was to elevate the campaign through stronger visual storytelling, refined lighting, and dynamic motion. My focus on the reveal sequence was to build anticipation and guide the viewer’s attention through the product’s form, texture, and ingredients, ensuring the final result felt polished, impactful, and aligned with the brand’s identity.

The goal of this project was to create a visually engaging 3D reveal animation that would introduce a new product in a clear, premium, and memorable way. The animation needed to highlight the key ingredients from the label while presenting the product as both desirable and innovative.


Beyond fulfilling the initial brief of a simple floating product animation, our aim was to elevate the campaign through stronger visual storytelling, refined lighting, and dynamic motion. My focus on the reveal sequence was to build anticipation and guide the viewer’s attention through the product’s form, texture, and ingredients, ensuring the final result felt polished, impactful, and aligned with the brand’s identity.

The goal of this project was to create a visually engaging 3D reveal animation that would introduce a new product in a clear, premium, and memorable way. The animation needed to highlight the key ingredients from the label while presenting the product as both desirable and innovative.


Beyond fulfilling the initial brief of a simple floating product animation, our aim was to elevate the campaign through stronger visual storytelling, refined lighting, and dynamic motion. My focus on the reveal sequence was to build anticipation and guide the viewer’s attention through the product’s form, texture, and ingredients, ensuring the final result felt polished, impactful, and aligned with the brand’s identity.

The goal of this project was to create a visually engaging 3D reveal animation that would introduce a new product in a clear, premium, and memorable way. The animation needed to highlight the key ingredients from the label while presenting the product as both desirable and innovative.


Beyond fulfilling the initial brief of a simple floating product animation, our aim was to elevate the campaign through stronger visual storytelling, refined lighting, and dynamic motion. My focus on the reveal sequence was to build anticipation and guide the viewer’s attention through the product’s form, texture, and ingredients, ensuring the final result felt polished, impactful, and aligned with the brand’s identity.

Initial storyboard

Initial storyboard

Iterations

Iterations

Iterations

Iterations

Iterations

Modelling of the cap

Modelling of the cap

Smooth Scroll
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